![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png){kind=small}
Jan. 21st, 2012
Letter to Lego
Jan. 21st, 2012 10:45 pmI don't know where to go from here. Their last email to me was very unencouraging. I begin to wonder whether I should spearhead a campaign, or go for something beginning WE THE UNDERSIGNED HOLD THESE TRUTHS TO BE SELF EVIDENT or whatyouall.
"It is with great disappointment that I read Lego's responses to Ailbhe Leamy (your ref: 030231524A) because I, too, believe that the marginalisation of girls as part of LEGO's customer base is harmful and unnecessary, and not what I recall from LEGO's marketing and my own peer group's play 15/20/25/45 years ago. The increasing division between toys marketed to people buying for boys and toys marketed to people buying for girls damages girls and boys as individuals and society as a whole. The patriarchy can get along fine without you helping it. Come to the side of the Light."
You bastards.
"It is with great disappointment that I read Lego's responses to Ailbhe Leamy (your ref: 030231524A) because I, too, believe that the marginalisation of girls as part of LEGO's customer base is harmful and unnecessary, and not what I recall from LEGO's marketing and my own peer group's play 15/20/25/45 years ago. The increasing division between toys marketed to people buying for boys and toys marketed to people buying for girls damages girls and boys as individuals and society as a whole. The patriarchy can get along fine without you helping it. Come to the side of the Light."
You bastards.